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Buell Motorcycles

About Buell

The Buell Motorcycle Company was an American motorcycle manufacturer based in East Troy, Wisconsin, and was founded in 1983 by ex-Harley-Davidson engineer Erik Buell.

The first Buell motorcycle, the RW750, was built in 1983 purely for competition in the AMA Formula 1 motorcycle road racing championship. At that time, Erik Buell was a top contending privateer motorcycle racer. After completion of the first two RW750 racing machines, one of which was sold to another racing team, the Formula 1 series was canceled. Erik Buell then turned his focus towards racing-inspired, street-going machines using engines manufactured by Harley.

Most Buell motorcycles use four-stroke air-cooled V-twin engines, originally built from XR1000 Sportster engines. After these were depleted, a basic 1200 Sportster engine was used. In 1995, the engines were upgraded with Buell engineered high-performance parts and further upgraded in 1998.

In 1998, Harley-Davidson bought a majority stake and took control of Buell Motorcycle Company, and the company became a subsidiary. Since then, Buell has used modified Harley-Davidson engines, primarily from the Sportster, to power its motorcycles.

In 2003, Buell decided to make some improvements and introduced an efficient engine which left behind all the emissions test requirements. On the same list of innovations were the ZTL perimeter floating disc brake system found on the new models, then the fuel-in-frame technology and the dual use of the swingarm as an oil tank.

On October 15, 2009, Harley-Davidson announced the discontinuation of the Buell product line as part of its strategy to focus on the Harley-Davidson brand. The last Buell motorcycle was produced on October 30, bringing the number manufactured to 136,923.

Moto blog

Geoff May To Ride EBR 1190RX In 2014 World Superbike Championship

Mon, 21 Oct 2013

During the AIMExpo in Orlando, Florida last week, Erik Buell Racing (EBR) took the covers off its latest sportbike, the 1190RX. The company also announced it would be taking the 1190RX directly to World Superbike competition in 2014, with Geoff May the team’s number one rider. Joining the world championship was a dream both May and Buell talked about regularly, dating back to when May first joined the team in 2010 riding the 1125R, so clearly both parties are excited about the season ahead.

More Information On The 2014 Erik Buell Racing 1190RX – Video

Thu, 17 Oct 2013

Earlier this week, Erik Buell Racing took the wraps off the all-new 2014 EBR 1190RX at the AIMExpo in Orlando, Florida. A more affordable offspring of the race-derived 1190RS, this RX version packs a lot of punch for a much more reasonable $18,995 price tag. Starting with the V-Twin engine, the powerful unit makes 185 hp and a whopping 102 ft.-lbs.

2013 AIMExpo: EBR to Distribute Hero Motorcycles in North America

Wed, 16 Oct 2013

Erik Buell Racing (EBR) announced at the 2013 AIMExpo that it will be distributing Hero brand motorcycles and scooters in North America. Specific models to be offered and pricing details have yet to be determined. “The actual EBR collaboration with Hero MotoCorp began in late 2011, when we were contracted to deliver a concept hybrid scooter for Hero in record time for the January 2012 Delhi show,” says EBR founder Erik Buell.

2014 EBR Motorcycles 1190RX Preview

Wed, 16 Oct 2013

Erik Buell throws another punch at the sportbike market with the impressive new 1190RX revealed today at the inaugural AIMExpo in Orlando, Florida. Although based on the existing low-production 1190RS, EBR reps claim there are 426 new parts on the RX. Highlights include full-color TFT instrumentation, a 21-level traction-control system and an LED headlight.

Erik Buell Racing-Developed 2014 Hero Karizma ZMR and Karizma R Revealed

Mon, 30 Sep 2013

Hero Motocorp has updated its Karizma ZMR and Karizma R for 2014, the first products from the Indian manufacturer developed with Erik Buell Racing. The two companies signed a development deal last February before the relationship deepened with Hero buying 49.2% of EBR a few months later. The fully-faired Karizma ZMR and the partially-faired R version were revealed at an event last week in Macau.

AIMExpo Celebrates Its 300th Vendor

Wed, 14 Aug 2013

With the signing of B&W Trailer Hitches the American International Motorcycle Expo (AIMExpo) has committed 300 exhibitors to its inaugural event this October in Orlando, Fla. “To think that just three weeks ago we were announcing our 250th exhibitor and to now be at a point where 50 more brands have committed to the expo is absolutely remarkable,” says Larry Little, VP and GM of the Marketplace Events Motorcycle Group. B&W Trailer Hitches, an American company, produces a variety of hitches and truck accessories, all aimed at making the process of loading, unloading, and transporting motorcycles as easy and safe as possible.

Erik Buell Racing Streetbike Peers Out of the Darkness with LED Headlight

Fri, 09 Aug 2013

Erik Buell Racing released another teaser image of its upcoming new production streetbike, revealing a new headlight design with twin LEDs. The teaser image (see the full image below) is thick with shadows so we can’t see very much else beyond the front tire, part of an upside-down fork and a glint of a brake lever. The headlight however is the clear focal point of the photograph.

Erik Buell Racing Teases 1190RX Production Model

Thu, 25 Jul 2013

Erik Buell Racing released a photograph on its Facebook page teasing a new streetbike expected to be called the 1190RX. Official details are sparse at the moment, but the new EBR 1190RX is expected to be a street-legal version of the 1190RS racebike, as the image (see the full version below) sports a pillion seat and pegs, mirrors, lighting and license plate holder. The engine is expected to be based on the 1190cc liquid-cooled V-Twin equipped on the RS.

2013 LA Calendar Motorcycle Show Report

Mon, 22 Jul 2013

The 22nd edition of the annual LA Calendar Motorcycle Show marked its return to the Queen Mary Seawalk Village in Long Beach, California with hometown boy Sam Baldi taking the Bike Building Championship’s Best of Show trophy with a Jimmy Todorovith/Profile Cycles built Big Twin custom named “Lost Angel.” This year’s Calendar Show showcased not only top builders but selected vendors and exhibitors, and of course the Calendar Girl Music live performances. And as always, this year’s show celebrated the world premiere of the 2014 FastDates.com Motorcycle PinUp Calendars, featuring the world’s top SBK World Superbikes, sport and cafe bikes, and custom motorcycles with the beautiful Calendar Kittens. On hand throughout the day to meet with fans and pose for pictures were Calendar Kittens Apple Price, together with official SBK World Superbike grid girls Jessica Harbour and singer/songwriter Sarah Horvath.

Hero MotorCorp Buys Half of Erik Buell Racing

Mon, 01 Jul 2013

According to a press release from Hero MotorCorp, the U.S. arm of Hero, HMCL (NA), has agreed to purchase 49.2% of Erik Buell Racing for $25 million. HMCL (NA) is said to have transferred $15 million to EBR with the remaining $10 million to be paid within the next nine months. Hero says it will have two members and one observer sitting on the EBR board of directors but Erik Buell will continue as Chairman and CEO of the company.