2008 Ducati Hypermotard 1100s (los Angeles) on 2040-motos

Moto blog

Ducati Reports 43% Growth in North America

Ducati North America announced growth of 43% in 2011 compared to 2010, resulting in the Bologna company’s largest ever market share in the U.S., Canada and Mexico. The announcement reinforces claims made by Ducati Chief Executive Officer Gabriele Del Torchio last September: North America has replaced Italy as Ducati’s #1 market. Ducati attributes its growth to the popularity of the Diavel and Mulistrada in North America.

Ducati Partners with Xerox [video]

The unlikely duo has teamed up and are working on a new global ad campaign.  The commercials demonstrate how Xerox has taken Ducati’s business processes to another level of performance within the office.  There are two commercials after the jump to check out, enjoy! Get the Flash Player to see this player. Get the Flash Player to see this player.

Ducati Multistrada 1260 will fly up the mountain

The Italian crossover will take part in the legendary Pikes Peak race and try to improve KTM's result. Last year, Chris Fillmore and the wicked KTM 1290 Super Duke R set a record in the Pikes Peak International Hill Climb, completing a 19.99 km course with 156 turns in 9 minutes 49.625 seconds. But back in 2012, the Ducati Multistrada went out of 10 minutes and became the two-wheeled route record holder.