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Moto blog

Harley-Davisdon Claims US Market Share Lead for Women, Minorities and Young Adults

For some time now, Harley-Davidson has been trying to fight the stereotyped image of its customer base as being predominantly older, Caucasian males. Harley-Davidson‘s Stereotypical Harley campaign became a big part of the company’s advertising efforts in 2012, featuring real Harley-Davidson owners and showcasing the large diversity of its riders. Fighting against preconceptions can be difficult but Harley-Davidson has some numbers to prove its motorcycles are popular with other demographics including young adults, women and minorities.

Melissa Paris and Shelina Moreda on Talking Motorcycles with Barry Boone

Fans of racers Melissa Paris and Shelina Moreda should tune in to this week’s edition of Talking Motorcycles with Barry Boone online radio show, airing live tonight at 8 pm EST on NextMotoChampion.com. Paris and Moreda are two of America’s top female racers, making them excellent choices for the show during Women’s Motorcycle Month. Paris is currently competing in the FIM CEV Repsol International Championship while Moreda has been racing in the Vance & Hines Harley-Davidson series, the FIM eRoadRacing series and recently returned from racing in Qatar.

Louisiana Bill Updates Maximum Handlebar Height Legislation

Louisiana state lawmakers have approved a bill that would change the maximum height of motorcycle handlebars. Current state law restricts handlebar height to no more than 15 inches above the seat, a somewhat arbitrary level, but a common choice with 17 other states. The House has voted 87-0 in favor of Senate Bill 582 to change the maximum height to the rider’s shoulder level, as measured while sitting on the seat.