2004 Harley-davidson Softail on 2040-motos

Moto blog

Pope Francis To Auction Harley-Davidson For Charity

During Harley-Davidson‘s 110th anniversary celebrations earlier this year, Pope Francis was given not one, but two Harley-Davidsons, a 2013 Heritage Softail Classic and Dyna Super Glide Custom. Not one for gaudy excess (or a motorcycle ride for that matter), Pope Francis has decided to put both up for auction. Specifically, the Pope has donated the bikes to the Caritas charity near Rome.

Marlon Brando Estate Files Suit Against Harley-Davidson

Brando Enterprises, an operating entity that protects the Marlon Brando brand on behalf of the actor’s family, has filed a lawsuit against Harley-Davidson. The suit alleges Harley-Davidson used the legendary actor’s name without a license for a leather riding boot called “The Brando”. “It is interesting that Harley-Davidson – a company that is vigorously protective of its own brand – would seek to exploit an iconic property without benefit of a licensing agreement,” says  Jeffrey I.

Stuck for a gift? Solution No2: Harley-Davidson merchandise

Next year marks a strange anniversary for Harley-Davidson; 100 years of the firm's merchandising operation. Yes, just nine years after getting in on the motorcycle game H-D realised that the real cash was to be found in selling accessories rather than just bikes. And they're masters of the art.