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Harley-Davidson’s New Facebook App Allows Fans to Shape H-D Marketing

Harley-Davidson has advanced its “crowdsourcing” marketing strategy to the next phase.  The Motor Company announced today Fan Machine, a new app for its Facebook presence. The app is a conduit for fan-submitted marketing ideas.

Harley-Davidson Announces Limited Edition 110th Anniversary Models

In 2013 Harley-Davidson will celebrate an amazing 110-year run as a motorcycle manufacturer. In honor of this, Harley has announced that seven of its standard models will receive special 110th anniversary badging, and have a limited production run. In addition to these seven, three of the four 2013 CVO models we recently reviewed are available with optional 110th Anniversary badging and color schemes.

Harley-Davidson Offers “Steel Toe Tour” of York Factory

Harley-Davidson is adding a new factory tour program offering visitors a personal look at the company’s York production facility. For years, the M has been offering free factory tours of its operations in York, Pa., Kansas City, Mo., Tomahawk, Wis., and Menomonee Falls, Wis., facilities. In 2009, Harley-Davidson introduced a premium tour that takes guests into “employee-only” areas called the “Steel Toe Tour” at its Menomonee Falls location.