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EICMA 2013: 2014 Honda CBR300R Revealed at EICMA

The new Honda CBR300R already made its world premiere earlier this month at the 2013 CIMAMotor show in China, but the entry-level sportbike has now made its European debut at the 2013 EICMA show, with full details and specs released. Follow the rest of our 2013 EICMA show coverage Replacing the CBR250R in most western markets, the new CBR300R offers an extra 37cc in displacement and styling inspired from the CBR1000RR. As we previously reported, the 286cc engine was achieved by increasing the stroke of the 250′s engine by 8 mm to 63mm and keeping the bore at 76mm.

Honda Powersports Online Store Now Open

If you’re looking for Honda-branded merchandise like shirts, caps, or accessories, read the full press release below to find out more. Leading e-commerce solutions developer, Powertex Group, is pleased to announce the launch of a Honda Powersports online store and new Honda Powersports branded merchandise.  Powertex Group will manufacture and sell newly designed branded apparel, headwear, and accessories, such as OGIO and Oakley backpacks, drinkware, pens and picture frames, as well as provide existing Honda Powersports licensees with the opportunity to sell their merchandise.   This strategy will not only increase visibility for licensed products already in market, but offer a one-stop shop where both Powersports dealers and retail customers can purchase a large assortment of Honda branded merchandise.

Aspar MotoGP Team Reveals Honda RCV1000R Livery

Team Aspar revealed its new livery for its Honda RCV1000R racebikes. The team revealed the silver and green livery in Malaysia, where riders Nicky Hayden and Hiroshi Aoyama will join the rest of the MotoGP grid in preseason test at the Sepang circuit. The colors represent the Malaysian energy drink manufacturer Drive M7 which signed a three-year deal to be the team’s title sponsor.