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Custom Choppers for Allstate Insurance by Ness, Perewitz, Fairless Unveiled at Bike Week

Mega stars of the custom chopper world Arlen Ness, Dave Perewitz and Rick Fairless have each built a one-off custom motorcycle for Allstate Insurance Co. Each bike embodies themes representing Allstate’s involvement in the motorcycle community, like the company’s motorcycle awareness program called Once is Never Enough (ONE), which Fairless incorporated into his design. A fourth motorcycle, a Victory Cross Country customized by Ness, is the grand prize in Allstate’s national sweepstakes (www.allstate.com/motosweepstakes).

AMA Pro SuperBike Heads To Road America For Round 2 Of AMA Pro Road Racing

The 2014 AMA Pro Road Racing season resumes this weekend with the Subway SuperBike Doubleheader at Road America, in Elkhart Lake, Wis., and all eyes will be on 21-year-old AMA Pro SuperBike rookie Cameron Beaubier on the No. 2 Monster Energy Graves Yamaha YZF-R1. Beaubier may be the new kid on the block, but he entered the season opener at Daytona International Speedway with high expectations.

Legends Ride Stops Sturgis Traffic

This is a small sample of the participants in Monday’s annual Legends Ride from Deadwood to Sturgis. Hundreds of bikes thundered through the Black Hills toward Sturgis on Monday afternoon, creating a cacophony not heard in these parts since, well, last year. The sixth annual Legends Ride draws thousands of riders, spectators and celebrities to the historic city of Deadwood, South Dakota each year on a charitable pilgrimage to the Buffalo Chip Campground, and organizers said Monday’s edition was likely the largest ever.