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Moto blog

Yamaha Officially Announces Monster Energy Sponsorship

As we reported in December, energy drink producer Monster Energy has signed a sponsorship agreement with Yamaha‘s factory MotoGP program, putting its brand on the Yamaha YZR-M1 race bikes, team clothing and equipment, as well as riders Jorge Lorenzo and Valentino Rossi. Monster Energy already had a personal sponsorship deal with Rossi but the company will now also sponsor Lorenzo. The reigning MotoGP Champion had previously had a sponsorship arrangement with rival energy drink company RockStar, but Yamaha exercised a clause in its contract with Lorenzo allowing a buy out of the RockStar deal as it conflicts with the team’s sponsor.

Jorge Lorenzo Gets His Motorcycle License

2010 MotoGP Champion Jorge Lorenzo has earned his A2 Spanish motorcycle license. Last month, we learned Lorenzo was practicing for the test on a Yamaha YB250R motorcycle, and now the Yamaha factory racer has completed the practical portion of the test. Here he is pictured with his riding teacher Xavi Vallejo (and wouldn’t it be cool to tell people you taught a MotoGP World Champion how to ride a motorcycle?).

Valentino Rossi Test Drives Kyle Busch’s NASCAR Toyota Camry

The morning after riding his Yamaha M1 to a sixth-place finish at the Circuit of the Americas in Austin, Texas, nine-time Grand Prix World Champion Valentino Rossi landed in Charlotte, N.C., to race around another track; only this time there were no right turns. (UPDATED with additional photos.) Rossi met up with NASCAR racer and fellow Monster Energy-sponsored athlete Kyle Busch to ride Busch’s Joe Gibbs Racing Toyota Camry at Charlotte Motor Speedway. Busch, winner of the last three Nationwide Series races, gave Rossi a walkaround of his car before taking the Yamaha factory rider around a few laps of the Charlotte  Motor Speedway 1.5-mile oval.