2001 Yamaha Yzf-r1 on 2040-motos

Moto blog

Yamaha to Cut Motorcycle Production in 2009

With mounting inventories coupled with a drop in demand, Yamaha will be cutting its motorcycle production in Japan by 24 percent this year or to about 260,000 total units; one newspaper reported this would be a 40-year low for the manufacture. Yamaha plans to cut production for motorcycles and other products by 30 percent in the Americas, 20 percent in Europe but will maintain production levels in Asia where demand has not dropped off. The company is forecasting its group sales to fall 22 percent with an operating loss of about $300 million.

Valentino Rossi Works at the Yamaha Offices when not Winning Everything

Yamaha Motor Europe has recently posted up on YouTube a delightful video about their riders.  Their secret for being so good at what they do is that they totally immerse themselves in Yamaha by working at the Yamaha offices. Hilarity ensues. James Toseland works the mail room, while Colin Edwards does security, quoting Eric Cartman from a 10 year-old-South Park episode.  Jorge Lorenzo is washing windows and Valentino Rossi is working the front desk.

Think You’re a Smooth Rider? Yamaha’s SmartRiding App Will Prove It

Yamaha has released a new app that records and evaluates riding habits. The free Yamaha SmartRiding app (available now in the App store) uses the Apple devices sensors to measure basic telemetry to evaluate how smoothly you handle curves. The app requires the device to be firmly fixed to the motorcycle in either a vertical or horizontal arrangement (the app is compatible with iPhones, iPods and iPads, though I’m not sure how many people will mount a tablet to their motorcycle).