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Movistar To Be Yamaha MotoGP Title Sponsor For 5-Years

Finding sponsors for U.S. racing might be next to impossible, but this isn’t the case elsewhere, as Movistar, a telecommunications arm of Spanish company Telefonica, has signed on to be the title sponsor for the Factory Yamaha MotoGP team for the next five years. Short of the 20-year relationship between Honda and Repsol, this comes as one of the more significant sponsorship deals in recent memory.

The horrendous reality of restoring a 'classic'

It was with much excitement – displaced or not – that my freshly rebuilt 1976 SR500 Yamaha fired into life at the second kick this weekend. I say second kick. It was actually the thirty second kick – thirty of those spent frothing up a heady sweat until I realised the main fuel pipe was kinked to buggery.

Top Five Global Motorcycle Companies Ranked

- Honda Motor Company Limited - Yamaha Motor Company Limited - Hero MotoCorp Limited - Bajaj Auto Limited - Harley–Davidson Incorporation According to Research And Markets, who bill themselves as “The World’s Largest Market Research Store,” these are the top five companies of the global motorcycle industry, with data collected from 2006 – 2011. The study itself is several chapters deep and must be purchased (you can do so at the link above), but in short, Research And Markets have compiled a study observing the evolving global motorcycle industry, its competitive landscape, and the corporate and marketing strategies adopted by the motorcycle companies as some of the factors to have remarkably impacted the global motorcycle industry dynamics. Developing regions, such as Asia and Latin America, which perceive two-wheelers as a basic mode of transportation, are expected to remain the most promising markets for scooters, light motorcycles, and mopeds.