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Top Five Global Motorcycle Companies Ranked

- Honda Motor Company Limited - Yamaha Motor Company Limited - Hero MotoCorp Limited - Bajaj Auto Limited - Harley–Davidson Incorporation According to Research And Markets, who bill themselves as “The World’s Largest Market Research Store,” these are the top five companies of the global motorcycle industry, with data collected from 2006 – 2011. The study itself is several chapters deep and must be purchased (you can do so at the link above), but in short, Research And Markets have compiled a study observing the evolving global motorcycle industry, its competitive landscape, and the corporate and marketing strategies adopted by the motorcycle companies as some of the factors to have remarkably impacted the global motorcycle industry dynamics. Developing regions, such as Asia and Latin America, which perceive two-wheelers as a basic mode of transportation, are expected to remain the most promising markets for scooters, light motorcycles, and mopeds.

Yamaha Gets Monster Energy MotoGP Team Sponsorship, Annuls Lorenzo’s RockStar Sponsorship Deal

Yamaha has reportedly signed energy drink maker Monster Energy to sponsor its factory MotoGP team, according to Spanish site MotoCuatro.com. The new sponsorship deal created a bit of a problem however, as Yamaha‘s star rider Jorge Lorenzo recently signed a two-year contact extension to his personal sponsorship deal with RockStar, a rival energy drink maker. To get around this sticky situation, MotoCuatro reports Yamaha will invoke a clause in Lorenzo’s contract allowing the manufacturer to veto and buy out his RockStar contract.

2013 Dakar Rally Route Announced

The 2013 Dakar Rally will again be held in South America with event organizers announcing a new route for the 34th running of the off-road race. Now in its fifth year in Latin America, the 2013 edition of the Rally will feature a new route running from north to south, starting Jan. 5 in Lima, Peru, and ending Jan.