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Yamaha To Build Cars By 2014

In a recent group interview at Yamaha Motor Company headquarters in Japan, company president Hiroyuki Yanagi announced plans for the company to enter into the automotive market by as early as 2014 — six years ahead of schedule. If you’re a motorcyclist or musician, the Yamaha brand is likely very familiar to you. However, the company has a long history building, or designing, engines for the car industry.

The problem with electric bikes...

This weekend sees the running of the most famous car race of them all, the Le Mans 24hrs, and to be a driver of one of the front-running cars has got to be fairly high on the list of jobs that will make ladies swoon. Speed, danger, noise, fame, physical fitness and lots and lots of money, the key elements of any top-line race series, tend to ensure that its star competitors manage to appear cool. But the latest press picture from Yamaha – publicising the firm's link with (Yamaha shareholder) Toyota's Le Mans effort – manages to strip away every last shred of of swagger from the team's drivers by plonking them on Yamaha EC-03 electric scooters.

2010 Yamaha YZ250F Preview [video]

Brought to you by YamaTube, here is a demo video of the redesigned 2010 Yamaha YZ250F.  With a plethora of new features and improvements, the highlight has to be the new bi-lateral aluminum chassis.  The 2010 Yamaha YZ250F is much improved out of the corners and overall handling, Yamaha has also improved power over the entire powerband.  MSRP to be announced Fall 2009. Hit the jump to see the the bike in action and another video that explains all of the new goodies. Get the Flash Player to see this player.