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Yamaha Officially Announces Monster Energy Sponsorship

As we reported in December, energy drink producer Monster Energy has signed a sponsorship agreement with Yamaha‘s factory MotoGP program, putting its brand on the Yamaha YZR-M1 race bikes, team clothing and equipment, as well as riders Jorge Lorenzo and Valentino Rossi. Monster Energy already had a personal sponsorship deal with Rossi but the company will now also sponsor Lorenzo. The reigning MotoGP Champion had previously had a sponsorship arrangement with rival energy drink company RockStar, but Yamaha exercised a clause in its contract with Lorenzo allowing a buy out of the RockStar deal as it conflicts with the team’s sponsor.

Movistar To Be Yamaha MotoGP Title Sponsor For 5-Years

Finding sponsors for U.S. racing might be next to impossible, but this isn’t the case elsewhere, as Movistar, a telecommunications arm of Spanish company Telefonica, has signed on to be the title sponsor for the Factory Yamaha MotoGP team for the next five years. Short of the 20-year relationship between Honda and Repsol, this comes as one of the more significant sponsorship deals in recent memory.

Fully Modified Yamaha ATV Giveaway is Easy and Educational!

Our sister site, ATV.com, has started up a contest to give away a Fully Modified Yamaha Raptor 250.  The 3 easy steps are: Signing up for the contest Follow along on ATV.com with the articles on the modified build of the Raptor 250 Take a survey at the end of it all to enter and win. I did some research into the Raptor 250 to see what it’s all about: BASE MSRP is $4,499.00 but the one they are giving away is fully modified AND you get riding gear! You, the readers, gave it 4 1/2 and 5 star ratings in everything.