Victory Launches in Malaysia

Polaris opened its first Victory Motorcycles dealership in Malaysia, bringing its large V-Twin cruisers and tourers to the Asian nation.

The Naza Group is importing Victory to the country through its subsidiary Harmony Fabulous Sdn Bhd. The Naza Group also holds the Malaysian distribution rights for Ducati, Harley-Davidson, Indian, and the Piaggio brands Aprilia, Vespa and Gilera. The Group also imports cars from Chevrolet, Kia, Ferrari and Maserati.

The Group invested 50 million Malaysian Ringgit (US$15.5 million) in the 6,000 sq-ft. dealership in Shah Alam, near the capital city Kuala Lampur, which will offer 13 models, ranging from the Vegas 8-Ball (priced at around US$30,275) to the Arlen Ness Victory Vision Tour (priced at about US$61,850).

“Young in comparison to other premium motorcycle brands in the market but by no means inferior in quality or performance, Victory Motorcycles has earned itself a reputation for providing forward-thinking designs that are in tune with the needs of dedicated bikers and for redefining standards of power in American motorcycles,” says Datuk Wira SM Faisal Tan Sri SM Nasimuddin, chief executive officer of the Naza Group. “Every bike is built by riders to handle the demands of a true rider and ensure the best riding experience.”

[Source: Victory Malaysia, CBT.com.my]

By Dennis Chung